About Us

The company offers deep collaboration across the industry by embracing cross-functionality across all departments, creating high transparency, a learning atmosphere, which allows them to be lean and to innovate continuously. The elements that contributed to the development of our growth are

• Accumulation of ideas in response to daily feedback from customers / Clients
• Accurate sense of customer needs, and
• Our desire to satisfy our customers.

Our company lays importance on sustainability innovation to create innovative business models, products and business lines. We also support global environmental and social standard setting to minimize impact on the environment and on affected communities. Company aims to demonstrate the viability of private sector interventions in sustainability. Our company focuses on preventing pollution at source through cleaner technologies and waste minimization techniques. Our major commitments are towards the society, stress is on the following sector

Quality, Health, Safety, Environment

It is the charitable mission of Good Point Tea Private Limited to stand firmly behind causes and technologies which foster, support and assist in advancing the lives of young people around the world and in the communities where we work and live.

We consider a diverse workforce a natural requirement to our continued success, and we have maintained a strong commitment to diversify since inception. The qualities we strive for within our own organization are the same qualities we look for in our suppliers – creativity and innovation

Good Point Tea Private Limited recognizes its corporate responsibility towards preserving and protecting environmental resources and has implemented sustainable business practices that continue to have a positive impact on the environment. The  group from its humble beginnings as essentially commodity brokering house has over the years branched off in many successful directions. The financial stability, trust and reputation has attracted the cream of the business and trusted clientele. Our focus is on to

• Please our consumers & customers
• Observe, listen and learn from the market
• Possess a universal view
• To be updated with Information
• Expand Business

Outlook

Act with urgency, Responsive to change, Courage to change course whenever necessary, Innovate and improve daily, Work efficiently

Tea broking or business in India has developed over its long history from a pure marketing role to a multi faceted range of services covering marketing, warehousing, finance, consultancy, and technical advisory service and macro aspects of the global tea industry. Consequently, a number of integrated businesses and professional expertise for these different areas of operation are required in a tea broking or consultancy company. Our company intends to develop on these core competencies rather than diversifying into any other business at the present stage. Tea brokers, though fewer in number but possess secure positions of influence and status within the industry.

Overview

India is the world leader as it accounts for over 30% of global production. It is perhaps the only industry where India has retained its leadership over the last 150 years. Tea trading in the domestic market is in two ways both Auction and Private Selling. Teas are sold through thirteen auction centres of the world. India has seven such centres. Public tea auctions centre is primary source of marketing of tea in India for over 152 years. With time e-Auction system is being used by all the six Auction Centres like Kolkata, Siliguri, Guwahati, Cochin, Coimbatore, Jalpaiguri and Coonoor. Tea Auction Centers handles more than 500 million kilograms of tea annually. It integrates the process starting from creation of invoices till the delivery of tea from the warehouses and it is supervised by the Tea-Board of India. There are 16 authourised / licensed Public Tea Auctioneers approved by the Tea Board of India. We are one of them.

Presently computerised e-Auction system has been developed by all the centres for better handling, maintaining statistics and smooth operations. Manufacturers, Warehouses, Auctioneers and Buyers are provided with access to various functionalities of the system. Each Auction Centre has its own system and functions like registration, incorporation of changes in policy and information maintenance are maintained by them. The e-centre integrates the process starting from creation of invoices till the delivery of tea from the warehouses, enabling better control and reducing time keeping transparency. 

Buying Process

Teas are sold at the Auction centre thru Tea Brokers.  Auction centres offer teas / sells tea in a weekly cycle.  Brokers provide the catalogue containing the characteristics of the tea offered in the Auction centre with information on the Garden, Grade, quantity offered and the price.  The teas offered by the brokers are tasted prior to deciding upon the lots to buy.  Broker would submit the contract to the buyer post completion of the Auction as per the lots bought.  Contract details are taken as Purchase and these teas are then transported to the Blending Unit.

Management

Our commitment to grow & diversity is driven throughout the company by our founder. Contributing positively in the communities where our employees live and work is essential to our culture.

The Experts

Mr. Anil Kumar Tiwari
Is a visionary and is involved with Tea Estate / garden and in Auction buying  for the last 30 years. An able gentleman under his leadership Good Point Tea will continue to make great contributions in Tea business and to the region as a whole.

Mr. Rajiv Jain
He is a devoted social worker, an ace businessman and a great human being. An able administrator and handles the laboratory. His operational efficiency efforts, and is currently working to build a more diverse and inclusive community within the laboratory. He is also  currently working to build a more diverse atmosphere

Mr. Anup Mehra

A Retired Senior Manager of Amalgamated Plantation Pvt. Ltd ( erstwhile Tata Tea Ltd ) having an experience of 33 years in various Tea Estates in Dooars, Assam, Turkey & Africa with an in depth knowledge of Garden & Factory .He will be of greater value if allowed to visit your plantation & manufacturing establishment. We ensure that his advise if implemented, will derive excellent results by way of improvement in overall quality & revenue generation.

Vision

We don't settle for anything less than excellence & continually improve all aspects of the world in which we operate - environmentally, socially, economically - creating a better tomorrow than today. To continuously exceed our customers' increasing expectations. And to provide pleasant, successful business.

Mission

We mission is to provide our customers with the best marketing / shopping experience with a smart easy-to-follow system, clear and secure payment methods, fast, quality delivery. Comfortable service, friendly staff, a relaxing atmosphere, best price thus gives clients an experience that will leave them glowing inside out.